Banks Strategy of Mutual Fund Distribution–Highly Biased ?

8 out of top 10 Mutual Fund Distributors by Commission are Banks. With more than 3200 cr of commission income in between them.

Strategy is Highly Biased ?

Bank Selling Strategy

State Bank of India makes 99% of its mutual fund commission income from distributing schemes of SBI Mutual Fund.

SBI seems to have picked up distributing mutual funds only in last 3 years.

In last 1 year commission income has gone up from 178.7 cr to 557.9 cr !!!

Year Commission Income 
2017-18 557.9
2016-17 178.7
2015-16 62.12
2014-15 69.38
2013-14 28.95
2012-13 36.43
2011-12 30.76
2010-11 37.64

ICICI Bank gets 73% of the mutual fund commission income from distributing ICICI Prudential Mutual Fund.

But ICICI Securities only gets 18.5% of the commission income by distribution of ICICI Pru MF. Is it because one cannot buy Regular Plans through ICICI Direct but account holders have a choice to select their own preferred AMC ?

ICICI Securities Limited 316.53 58.45 18.5

Source Links

AMFI commission Disclosures –

Websites of respective Mutual Funds

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